Posts Tagged ‘tradepost’

More voice for your moola – @Bushradio and @Mxit

20/04/2012

In our continuous effort to engage with the communities we serve and make that interaction as easy – and cost effective- as possible, Bush Radio, Africa’s pioneering community radio station project, and Mxit, Africa’s largest mobile social network, have joined forces to provide listeners with a way to send messages to the station at 2 moola (that’s two cents!) per message.

According to Bush Radio Programme Integrator Adrian Louw: “Giving listeners another platform to interact with the station serves to fulfill our license conditions by making it easier for our audience to air their views and opinions.”

The new service combines Mxit‘s over 50 million registered users, and about 40 000 new registrations a day, and Bush Radio’s ability to be heard not only in Cape Town on 89.5FM, but nationally and internationally on mobile phones via its online stream.

Mxit Spokesperson Sphiwe T. Mahlangu says; “We are very happy to provide this solution to Bush Radio for all listeners of Bush Radio that are already on Mxit and the Mxit community that will have the opportunity engage with Bush Radio on this application.”

The station is confident that it will take radio to a new level of interaction and continue to be the leading community radio station on the continent.

Listeners who currently use Mxit will now be able to add Bush Radio on Mxit by going to Tradepost > Entertainment > Radio > Bush Radio.

You will then be able to find Bush Radio under Apps and send us a message whenever you like.

Get involved and join the conversation!

To download Mxit, go to m.mxit.com on your cellphone and follow the prompts.

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